HOW YOU SAY IT, NOT WHAT YOU SAY
A common mistake made by public speakers is spending too much time mastering content in relation to the mode of delivery. Research has shown that 55% of effective speaking is body language and 38% is tone of voice, while the words impart only 7%. Practice delivering your talk in a confident style, ensuring your voice tonality and your body posture are correctly adjusted.
LESS IS MORE
Don?t assume that the longer the presentation, the better it will be. Focus on delivering clear and concise information in a planned space of time.
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Source: http://www.burlingtonbusinessgroup.com/presentation-versus-content/
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